Salesforce Certification Paths
The Salesforce certification program offers 7 different paths based on candidates’ professional aspirations. Each category includes multiple options that focus on specific aspects of Salesforce. These paths include the following:


Salesforce job opportunities span various roles, from technical positions to marketing and sales-related roles. Each position requires a different level of expertise in the Salesforce platform. The main certification paths include:
1. Salesforce Administrator
Focuses on managing and configuring Salesforce to meet business needs.
- Salesforce Certified Administrator: Validates skills in configuring, managing, and maintaining Salesforce.
- Salesforce Certified Advanced Administrator: Covers advanced administration, security, and automation.
- Salesforce Certified Platform App Builder: Focuses on building custom applications using Salesforce tools.
2. Salesforce Architect
Specializes in designing scalable and secure Salesforce solutions.
- Salesforce Certified Sharing and Visibility Architect: Demonstrates expertise in data sharing, roles, and security.
- Salesforce Certified Data Architect: Covers data modeling, governance, and performance optimization.
- Salesforce Certified Identity and Access Management Architect: Focuses on authentication, SSO, and user security.
- Salesforce Certified Integration Architect: Validates skills in integrating Salesforce with external systems.
- Salesforce Certified Development Lifecycle and Deployment Architect: Covers DevOps, CI/CD, and deployment strategies.
- Salesforce Certified B2B Solution Architect: Specializes in architecting solutions for business-to-business needs.
- Salesforce Certified B2C Solution Architect: Focuses on designing solutions for direct-to-consumer interactions.
3. Salesforce Developer
Involves coding, customizing, and extending Salesforce functionalities.
- Salesforce Certified Platform Developer I: Covers Apex, Visualforce, and Lightning development basics.
- Salesforce Certified Platform Developer II: Validates advanced coding skills, APIs, and testing.
- Salesforce Certified JavaScript Developer I: Focuses on JavaScript and Lightning Web Components.
- Salesforce Certified OmniStudio Developer: Covers OmniStudio tools for industry-specific solutions.
- Salesforce Certified B2C Commerce Developer: Specializes in Salesforce Commerce Cloud development.
- Salesforce Certified Industries CPQ Developer: Validates expertise in Salesforce CPQ solutions.
4. Sales Professional
Targets sales experts using Salesforce tools to drive business growth.
- Salesforce Certified Sales Representative: Demonstrates proficiency in using Salesforce for sales strategies.
5. Salesforce Marketer
Focuses on leveraging Salesforce Marketing Cloud and Pardot for campaigns.
- Salesforce Certified Marketing Cloud Administrator: Covers Marketing Cloud setup, security, and maintenance.
- Salesforce Certified Marketing Cloud Email Specialist: Focuses on email campaigns, automation, and analytics.
- Salesforce Certified Marketing Cloud Developer: Validates expertise in scripting, APIs, and custom development.
- Salesforce Certified Marketing Cloud Consultant: Covers advanced Marketing Cloud solutions and strategy.
- Salesforce Certified Marketing Cloud Account Engagement Specialist: Focuses on Pardot email automation and lead nurturing.
- Salesforce Certified Marketing Cloud Account Engagement Consultant: Demonstrates expertise in Pardot implementation and strategy.
6. Salesforce Consultant
Provides expertise in implementing and optimizing Salesforce solutions.
- Salesforce Certified OmniStudio Consultant: Specializes in OmniStudio solutions for industry applications.
- Salesforce Certified Service Cloud Consultant: Covers service operations, automation, and case management.
- Salesforce Certified Sales Cloud Consultant: Focuses on sales process automation and forecasting.
- Salesforce Certified Data Cloud Consultant: Validates skills in managing and leveraging Data Cloud.
- Salesforce Certified Experience Cloud Consultant: Covers building and managing Experience Cloud sites.
- Salesforce Certified Tableau CRM and Einstein Discovery Consultant: Specializes in analytics and AI-powered insights.
- Salesforce Certified Field Service Consultant: Focuses on field service operations and mobile workforce solutions.
- Salesforce Certified Business Analyst: Covers business process analysis and requirements gathering.
- Salesforce Certified CPQ Specialist: Demonstrates expertise in Salesforce CPQ configuration and pricing.
7. Salesforce Designer
Specializes in user experience (UX) and design within the Salesforce ecosystem.
- Salesforce Certified Strategy Designer: Validates skills in UX strategy and business impact.
- Salesforce Certified User Experience Designer: Focuses on designing user-friendly Salesforce experiences.
Other Certifications
- Salesforce Certified Associate: Covers fundamental Salesforce concepts for beginners.
- Salesforce Certified AI Associate: Focuses on AI-driven automation and insights.
- Salesforce Certified AI Specialist: Demonstrates expertise in Salesforce AI applications.
- Salesforce Certified MuleSoft Associate: Covers MuleSoft integration basics and API management.
- Salesforce Certified MuleSoft Developer I: Validates skills in MuleSoft API design and development.
- Salesforce Certified MuleSoft Developer II: Focuses on advanced MuleSoft integration and automation.